When looking at the massive range of online marketing software products available on the internet, it can be very difficult to find a baseline for comparison between these software products because they are all slightly or massively different, fall into different categories, and may offer completely different features and functionality, and are often priced quite differently as well.
The overall or final cost of each purchase may be very difficult to determine, from what the initial marketing and sales offer may indicate, since there may be numerous upsells to achieve full functionality.
Additionally, the online marketing products may be marketed in different ways to attract different audiences or subscribers, who may then be offered various upsells or enhancements at different stages in order to achieve the best possible functionality whereas it may not have been apparent from the initial purchase that you were not buying that full functionality which you thought you were buying.
Some marketing software products may not be what they appear to be and there are many products that have crossed over into Multi Level Marketing, meaning that the software itself is part of a sales pyramid or layered marketing process. Purchasers of the initial software may have been offered a discount or a loss-leader level of pricing, because they are being drawn into a Sales Funnel, which will lead to much greater expenditure than was first apparent from the advertising of the product.
For that reason it is necessary to categorise the marketplace and to allocate each of the software products into one of the following categories, to clearly understand how they may compare:
Training and Education
Multi Level marketing
(1) Training and Education
This group of online marketing software products focuses on the education and training of their subscribers and are essentially educational products, which are purchased by subscribers who are interested in gaining knowledge about online marketing with a view to making money online. Even though such software products may have a particular approach and claim that their methods have achieved great success, the making of money online is not part of the sales offer and most of these educational online marketing software products make disclaimers about any particular level of success which may be achieved.
The best example in this category is Wealthy Affiliate, where students are offered great educational training, great technical and website hosting capability as well as community support from the members who vary in capability from beginners (students) up to leading experts in their respective fields in internet marketing and commerce.
These products host websites and offer domains for sale at various prices. Some of these companies do not offer training.
Wealthy Affiliate is unusual in that it offers its members tremendously capable website hosting and building capability, as well as the training which is described above.
Multi Level Marketing (MLM)
Companies and products in this category offer software and educational products which are targeted at people wanting to make money online, and these may be part of a pyramid type selling operation.
Examples of companies in this category are 4%, where subscribers may be invited to join at an apparently very low rate, but are drawn into a sales launch process, which requires them at each next step or stage to buy more of the educational products which they are selling in order to meet their targets.
An example of a company which has crossed over from category one, educational type products into MLM is Digital Elites, which is now marketed under a different alias.
These companies are selling physical products usually by drop shipping (the customer pays for the product after ordering it online, then the drop shipping company orders from the supplier who fulfill the order directly to the purchaser.
Because it is very easy to get into this market, because of low investment compared to a bricks and mortar business, there are a number of companies who offer services to subscribers to help them to get into the E commerce business. Examples of such companies are Shopify, and there are companies who offer Shopify related products (training and software and services) to enhance Shopify stores for subscribers, for example, Slingly (previously known as Commercify).
Amazon is the most famous and largest of the ecommerce stores, and there are companies which specialize in Amazon, for example ASM.
Differentiate between the offerings of various Online Marketing Software Providers
We have prepared a matrix which helps to better understand where each product which we have reviewed sits in the marketplace to give our readers a better idea of what they can expect from each product.
Overview – Why The Amazing Wealthy Affiliate Is The Best Available Online Marketing Software!
Wealthy Affiliate is a software system and online business community which is dedicated to the training and online business success of its subscribers and members.
Wealthy Affiliate was founded in 2005 by its owners Kyle and Carson, and has undergone many improvements and upgrades over the years so that it is now at the leading edge and in a unique position in the online business website hosting and online software training and education marketplace.
Many of the long standing subscribers and members run their own very successful online businesses, and act as Ambassadors for Wealthy Affiliate by contributing to the training and development of the whole community.
More experienced students and subscribers can also assist newcomers to the site, “newbies” as they are affectionately known, by “Paying It Forward”, i.e. adding their guidance and mentoring to the support chain.
Thus there is a pool of experienced mentors and trainers who give their time especially to newcomers with little knowledge of online marketing and entrepreneurship, supported by members at various stages of education and development, making this more of a caring Family or Community of Members, rather than a business run strictly for profit.
Grades and Features of Membership
It is possible to join Wealthy Affiliate for and try it out for 7 days for free and to continue to use its basic features indefinitely, which is an extremely unusual and unprecedented offer in the online marketing software and training marketplace.
A person not wishing to pay for Premium upgrade can set up and maintain 2 websites on the Wealthy Affiliate siterubix.com platform, at no initial cost, and have use of the Wealthy Affiliate Keyword Tool and other features absolutely free indefinitely.
The cost for Premium Membership of Wealthy Affiliate, which is the level of membership which gives the most benefits to subscribers, is $49 per month or $359 per annum. If a person joins within 7days of starting his free trial they receive a 59% discount on the first month premium ($19 instead of $49)!
There is also a Black Friday/Cyber Monday (24-27 November 2017) sale annual membership offer for $299, which is incredible value when compared to practically any other similar software and training offering in the marketplace.
Our Opinion + Special BONUS!Join the starter, it’s $0 (FREE), so you have nothing to lose!
Quote from Kyle, one of the owners and founders of Wealthy Affiliate: “You can come back here to the Wealthy Affiliate site and complain if you don’t like it (seriously). And we did say it was FREE to join! Upon joining, we will make sure to get in touch with you within the first day. We want you to make one promise however if you do join…that you will set-up your account. It is simple and you will be walked through it upon joining Wealthy Affiliate”.
Wealthy Affiliate Membership options online marketing softwareJoin Wealthy Affiliate, it’s $FREE. Get Rolling Now! How to Claim Your Bonus…When you join your FREE Starter Account,you will receive a bonus if you do decide to become a PREMIUM member in the first 7 days (including a 59% discount).
When you create your account at Wealthy Affiliate, we will be contacting you on your profile with our “welcome!” and some more information about Wealthy Affiliate, how to get help from us, and how to claim your bonus. Trust us, this is going to be some AMAZING stuff! You will never know what you have been missing all of these years until you step foot inside of Wealthy Affiliate.
Table of Key Features of Wealthy Affiliate:
Cost: $49 per month or $359 per annum for Premium Membership, and a Black Friday annual upgrade offer for $299 per annum (only during the period Friday after Thanksgiving and the following Monday, Black Friday/Cyber Monday, which was 24-27 November 2017).
Training: Extensive structured and sequenced training videos are provided and a step by step set of instructions/advice which explain the full detail of the 4 step online business success system on which Wealthy Affiliate is founded.
Wealthy Affiliate Certification is provided as subscribers progress through the training videos and instructions. Additionally Wealthy Affiliate members may contribute their own training blogs and educational videos on any subject which they choose, and all members have access to this ad-hoc training as well as the structured formal course training.
Website Building: Subscribers can build their own website on the Wealthy Affiliate platform, using WordPress and SSL security is provided as well as the latest software updates and many thousands of Plug-ins. 2500 plus themes are available free to Premium Members, as well as the facility to import their own themes if they prefer.
Website Hosting: Free hosting is provided for Premium Members for up to 25 sites, and it is possible to import your own domains into Wealthy Affiliate as well. Premium members can use the siterubix.com platform to set up their website for free, or alternatively can purchase domains.
Software Updates/Development and Support:Wealthy Affiliate has a team of 25 technicians working in the background who maintain, update and develop the systems constantly, so it is one of the most advanced and secure platforms available in the online marketplace.
Support: Support is available to subscribers to Wealthy Affiliate 24/7/365 days a year from a number of sources including Site Support, Livechat (other members who are online), and by posting a query or blog, and requesting comments or input from other members,see screenshot.
Proven Effectiveness and Capability of Wealthy Affiliate
Wealthy Affiliate has an excellent reputation in its own community and also widely in the marketplace, as is demonstrated by the great number of users, currently more than 1.2 million, and still growing rapidly.
Wealthy Affiliate has a number of specific features which are unique to it.
A powerful feature within Wealthy Affiliate is for peer review of a member´s website using a facility called SiteComments. Comments can be sought by members on posts and articles which they have drafted from their peers who share the same interests, and comments are also be offered to other members as well on their posts and articles by way of quid pro. Thereby all members can receive the benefits of feedback of high quality comments about their website, following peer review.
Another excellent feature is the Wealthy Affiliate Keyword Tool feature which allows members to assess the effectiveness of various keywords for the niche which they are researching or have chosen.
Another similar and more capable Keyword Research Tool is a software package called Jaaxy, see screenshot below, which was developed by Kyle and Carson and which is more sophisticated and capable than the Wealthy Affiliate Keyword tool. 30 free searches using Jaaxy are offered to Premium members of Wealthy Affiliate, after which they need to subscribe to Jaaxy at a cost of $49 per month. However this subscription is not essential and it is possible for members to effectively operate using the Wealthy Affiliate Keyword Tool, if they do not want to purchase Jaaxy.
Benefits of Wealthy Affiliate
Training: There are 5 levels of training and certification within Wealthy Affiliate, which are termed Online Entrepreneur Certification, within which there are a large number of lessons, so that all training is carried out in small simple steps, informed by written instructions and video explanation, which a subscriber can follow before he or she moves on to the next level:
Level 1) Getting Started
Level 2) Building Your Own Traffic Producing Website
Level 3) Making Money
Level 4) Mastering Social Engagement
Level 5) Achieving Success Through Content Creation
Website Building is carried out by following the training sessions and gradually refining the member´s website until it is ready for launch and can be ranked by Google.
Website Hosting is offered free by Wealthy Affiliate for Premium Members up to 25 domains registered with the community plus hosting another 25 domains registered by members elsewhere.
Wealthy Affiliate has a very active and successful Affiliate program, and training is given to subscribers who are interested to recommend Wealthy Affiliate to other potential users.
The training for this Affiliate Program is very thorough and extensive and is structured in 7 levels which take members through training in the Affiliate Bootcamp.
Level 1) Getting Your Business Rolling
Level 2) Content Keywords and Conversions
Level 3) Giving Your Site Social Value
Level 4) Get Visual. Get Aesthetic
Level 5) Knowing Your Audiences and Catapulting Your Referrals
Level 6) Bing, Yahoo and the Power of PPC
Level 7) How to Scale Successful PPC Marketing.
The remuneration system for referrals is quite beneficial for members who can profit from Premium Member upgrades and Annual upgrades of referrals who sign up, on an ongoing basis. Members receive $23.50 for monthly referrals and $175 for annual referrals, plus credit for all domains purchased by their referrals.
Super Support at Wealthy Affiliate
Wealthy Affiliate Support is available to members 24/7/365 using any of the following features, and experience of use indicates that the community as a whole is extremely supportive.
1) Live Chat – this feature allows members to raise queries and problems online and seek guidance from other members and leaders.
2) Support tickets can be raised for specific queries, and logged with Wealthy Affiliate.
3) Members can consult with other more expert members and mentors via private email, or by making posts visible to all to which members usually quickly respond.
From our thorough review and evaluation and usage over a period of three months, we have concluded that Wealthy Affiliate is the best available software package and system that we have encountered for Affiliate Marketing. We propose in the near future to offer reviews of other comparible products (though we did not find any other products which offered exactly all the features and benefits offered by Wealthy Affiliate), so that our readers can see and evaluate for themselves the benefits offered by each system and product available in the marketplace. We recommend Wealthy Affiliate as a first class product with a stable history of trading and software development. It has expanded to become an active user community of more than 1 million, and still growing. It provides leading edge technology for website building and hosting. If you wish to join Wealthy Affiliate, then go to this link, where you can enjoy a free 7day trial, so you can verify our findings for yourself. We are confident that once you see and experience the facilities and features offered by Wealthy Affiliate you will agree with our assessment and upgrade to become a Premium member.Link: https://www.wealthyaffiliate.c…
Understanding the sales process in principle is essential before being able to comprehend what is the online sales process.
A sales process flowchart or sales process map may be produced to represent the sales process stages and can be adapted depending on the number of stages sales process.
A sales process template can be produced and adapted depending on whether there is a 5 steps sales process, or alternatively a 7 steps sales process (typical sales process examples are shown below).
A simplified online sales process example is shown below:
An Example of the 5 Step Sales Process is Shown Below:
An Example of a 7 Step Sales Process is Shown Below:
This demonstrates that a purchaser may not purchase on the first or even second contact with a company, in fact it may take up to seven times before a prospective purchaser is ready to make a purchase, having researched the market, evaluated options, and familiarized themselves with your offer, built sufficient trust with your brand.
Sales Funnel Definition
The definition of Sales Funnel is a Sales Process into which a purchaser is enticed into the mouth or entrance to the funnel usually with a low(er) value product and is offered various other products as Up Sells, Down Sells, or Cross Sells before they exit the sales funnel.
The Sales Funnel usually starts with a Lead Magnet such as a free offer, for example an ebook, or downloadable information, which is offered by a vendor in return for which a potential purchaser enters their email address. This initial transaction provides the contact details for the vendor to inform the potential purchaser of offers in which they may be interested.
The potential purchaser goes through four stages prior to concluding a purchase:
The definition Upsell means the offering of another higher value product in a Sales Funnel, usually after an introductory offer has been made by the vendor and accepted by a purchaser.
As an example of upselling, an Upsell in the context of a restaurant business would be the offer by MacDonalds Fast Food Restaurant of french fries and a shake, in addition to their basic offering of a burger.
The purpose of the Upsell is to increase the profit margin on any Sales Funnel. Usually the initial or Doorbuster offer has little or no profit margin, whereas the Upsell has a greater profit margin. The net effect of the initial offer plus the Upsell is an increased profit margin.
The definition Downsell means the offering of another lower value product in a Sales Funnel, usually after an introductory offer has been made by the vendor and accepted by a purchaser, and a subsequent Upsell has been declined.
An example of a Downsell would be to offer an item such as a Low Cost Personal Computer instead of a High Specification High Cost Personal Computer. The purchaser´s credit card details have already been entered and the first purchase has been completed, the Downsell is a final attempt to increase the value of purchases before the purchaser exits the website.
Cross Selling Definition
The definition Cross Sell is the selling of an additional product or service to an existing customer.
So in this scenario, the customer is not new, there have already been sales previously so a certain level of Trust has been established between the vendor and purchaser.
The effort or Sales Intent is to increase the value of orders by selling additional items to the existing customer.
Sales Funnel Template Examples
Here are some real examples of Sales Funnels Templates Showing ¨Doorbuster¨ offers, Upsells and Downsells which you can adapt and use as templates for your own sales funnels if you wish.
Trustreach is an online marketing software program which uses Facebook Messenger to engage with customers from their Facebook comments.
Trustreach has been developed and is marketed by Martyn Cook from the UK.
From the Trustreach Home Page we have copied the following quotation:
¨TrustReach creates engaging viral posts that suck in comments and explodes reach¨.
What Does Trustreach Do?
Martyn cook has developed Trustreach software and personally offers the product and demonstrates its capability. The following posts give the claims made about Trustreach software. If you watch the Demonstration video Martyn makes claims about massive increases in fanpage comments when using his software.
Are There Other Software Products Associated with Trustreach Software?
Trustreach is one product from Martyn Cook, the others are TrustMSG, and Trustads: The suite of products work together to ENGAGE then MARKET then SCALE a business.
What Does Trustreach Cost?
Trustreach costs from only $10 per month, so it is incredibly cheap to try out and see if it suits your business.
What About Training on Trustreach?
We are in the process of assessing the training provided by Trustreach.
What About Technical Support for Trustreach?
We are in the process of assessing the technical support provided by Trustreach.
Is it Worthwhile to Subscribe to Trustreach?
We have not actually used the Trustreach software as yet, but if the claims made about it are true, then it seems to be incredible value for money.
We are in the process of appraising Trustreach software at the moment and will issue an update within a week or two so as to give our opinion and recommendation about use of this Customer Engagement Online Marketing Software.
Conclusion And Recommendation
We will update our post and give you our conclusion and recommendation about the Trustreach software within a week or two, as soon as we have finished our testing and appraisal of the software.
Video is a relatively new development in the environment of Online Marketing, but has rapidly grown in importance owing to the way in which people have readily adapted to the visual form of communication, and are eager to consume more and more video recorded information.
Video has been phenomenally successful in the field of Internet Marketing.
People are more likely to watch a video which informs them about a particular topic, than to read the equivalent amount of text on the same subject. So videos are used to advertize products which are available, or to inform interested parties about the uses of particular products or availability of offers, or to inform about changes in situations in fact to inform people about more or less anything.
The videos are extremely powerful because they can be viewed by large numbers of people at any time (in fact at different times in different time zones and in different parts of the world) without the need to identify and locate those people.
Anyone can view a video from their computer or from their mobile telephone.
No email address or identity is required such as is needed for email marketing, where usually an interested party must either send their email address or consent to receipt of an email about a particular subject.
There are a number of reasons for this fact, and one of the prime ones is that communication by video is more personal than communication via a website with pages or posts. It is direct communication between the author of the video and the viewer or recipient of the transmission.
Authors of videos have an opportunity to project their personality to the viewer, and gain their trust by at least starting to form a personal impression, the start of a personal relationship which can be further developed.
Additionally videos are relatively easy and cheap to produce, and can be authored or made by more or less anyone, thus opening up a powerful means of communication to more or less anyone, whether tied to a large company or promoting their own small brand and unique products.
Social Media Sites – Youtube
Youtube is the second most popular Social Media medium, after Facebook. Youtube is owned by Google, and Youtube rankings have a relation to Google rankings.
Videos can be posted on Youtube for no cost and on any subject at all subject to conformity with Youtube rules and regulations.
Links can be placed in the footnotes to Videos which relate to relevant websites or other information so that visitors can look at relevant content. This feature is very powerful because it means that traffic can be created onto a website from an apparently unconnected subject.
Viewers of videos can subscribe to follow video authors on whom they are keen, which is another way of perpetuating communication, without any cost.
Anyone can make a Youtube Channel on which they can post their videos on any subject whatsoever.
Videos can be liked or shared as well, and some videos go viral, which can have a very dramatic effect on traffic related to such videos.
Social Media Sites – Facebook
Facebook is the most widely used of all the Social Media, and is used by 11billion people worldwide?
Videos can be uploaded to Facebook and made available to interested groups of people, using the Facebook Live Video facility.
Alternatively, videos can be streamed live to interested groups of people, which can then be posted and viewed later by other interested people .
Social Media Sites – WhatsApp
WhatsApp allows the transmission of images from an individual´s mobile phone to another party, including photograph and video images.
Social Media Sites – Twitter
Tweets can be made of trending topics and can link to images and videos, which greatly increases the power of a tweet which is limited to 140 characters.
Social Media Sites – Instagram
Instagram is a site devoted mainly to images but it is also possible to upload videos.
Social Media Sites – Facetime
FaceTime allows communication by real time audio and video to users who have internet or wi-fi connection.
Video Embedded Onto Your Website
Videos can be embedded onto your website which is an added way to add interest to your website, A lot of information can be communicated to a viewer in a short period of time and in an attractive way including sound narrative and music as well as moving images.
You can learn how to embed a video on your own website by following the training at Wealthy Affiliate, which you can see our review at this post here.
Video is a very popular and powerful medium, and can be posted on either Facebook or Youtube or embedded into a website with ease.
From these platforms (especially on Facebook and Youtube platforms), videos can be viewed by thousands if not millions of interested people. Some videos are extremely popular and are termed to have gone ´viral´.
You can use this to help to generate traffic to your website if you have one.
The interested parties visiting the video wherever it is located, can choose whether they watch the video, or not at all, or any portion of the video. The visitor has control over whether and to what extent he is informed by the video.
If you want to learn how to post videos on all the above platforms check out our Review of Wealthy Affiliate which you can see here.
Very often it is useful to post images within articles such as blog posts or pages, and it can be very expensive to obtain images from established websites such as Shutterstock. For that reason we have investigated sources of Free Images, and have identified a few sites from which you can download such Free Images to help with your article creation. Sometimes the quality of such images may not be as good as you can expect from paid images, but they can fill the bill at least temporarily, and sometimes long term, especially if you dont have a budget for online marketing software images. You need to be careful before you download any images of the terms and licence conditions under which they may be used – beware!
Some Useful Websites From Which to Source Free Images
We have investigated the online marketplace for Images available for use by individuals and have come across the following websites. The terms and conditions of use of these images vary, so you need to double check that these sites will suit your particular needs. You may have to purchase rights to use a particular image if your specific needs demand that, especially if you are using images commercially.
Google Images (images.google.com)
It is possible to find Free to Use Images using Google, but searching will also give you Images which are subject to charges as well.
So you need to double check the ownership and rights for re-use of any images which you find as a result of a search online.
Here is the Google Help page which may assist in your search for Free Images.
In order to narrow down your search in Google Images go to the Advanced Search Under Settings, and note the following search filter where you can choose the categories of Useage Rights even including free to use, and modify even commercially.
Even if you find Free To Use Images you may be obliged to give them acknowledgement for their ownership
Under the Creative Commons Licencing Regulations, the only pictures which you can use without acknowledgement or attribution to their owners or creators are those in the Public Domain, which corresponds with Creative Commons Zero (CC0) level.
Otherwise for any other level of licence you need to give the author or creator or licence holder the appropriate level of attribution.
“Attribution – You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.”
My Dot Com Business(#MDCB) is an online marketing software system and Multi Level Marketing business operated by Paul Lynch from the UK.
Paul Lynch claims to have made more than $10m revenue in the last few years using his proprietory My Dot Com Business (#MDCB) online business system, which he developed himself. He now offers Franchise Memberships of his system for $3000, or Pro Memberships for $77.
The key attraction to bring in new Franchise members is what is called the Viral Money Effect, which comes from the Multi Level Sales, so that new Franchise Members continually subscribe and make money from commissions for more new members which they introduce to their downline of their own business.
There are more than 500 Franchise Members of the business at the moment, and many thousands of Pro Members of My Dot Com Business (#MDCB).
Pro Members can also make commissions from sales which they make, but at a much lower level than Franchise Members.
Franchise Members can make considerable commissions from sales made by their own Pro members, as well as their own sales funnel.
Franchise Members receive a duplicate of the My Dot Com Business (#MDCB) Website branded to their own chosen company name and personal profile. Initially this new franchise website is protected within a ´custom wrapper´ from the My Dot Com Business (#MDCB) franchise.
Franchise Members are allowed to price some of the products which they sell on behalf of My Dot Com Business (#MDCB) themsleves, so it enables them to make attractive offers to be made as a Lead Magnet for their sales funnels.
Paul Lynch promises to send FREE traffic to new My Dot Com Business (#MDCB) franchisees to enable them to get started and he promises to get them 30 new members to kick start their business from this free traffic. This is a big incentive regarding an MLM business, because it generates some cash flow from the outset.
What Does My Dot Com Business (#MDCB) Do?
My My Dot Com Business (#MDCB) advertizes software products for sale at reasonable prices, and in some cases free, for example:
Insta Tsunami (free)
One Penny Per Visitor (free)
EasySketch Pro Software (various)
Sales Funnel Boot Camp (various)
Traffic Hacks (various)
AutoEmulate Live (various)
Franchise Members can in fact vary the price of the software to suit themselves as things presently stand.
You can join My Dot Com Business (#MDCB) as a PRO Member for a one off payment of $77.
Alternatively you can join My Dot Com Business (#MDCB) as a a Franchise Member for a one off payment of $3000.
All New Franchise Members of My Dot Com Business (#MDCB) are encouraged to follow the established business and sales system exactly, because it works, and they are also encouraged to use the existing sales promotion videos which have been prepared by Paul Lynch, again because they work.
Any New Franchise Members of My Dot Com Business (#MDCB) are also encouraged to create their own YouTube channel and to make their own videos of the products available from the franchise and to post them on YouTube, so as to create a following and to create engagement with their own new prospective new online customers, which will be their own downline customers.
All Franchise Members of My Dot Com Business (#MDCB) are also required to join the My Dot Com Business (#MDCB) Facebook Group so they can communicate with other Pro and Franchise members and the Headquarters team.
If you decide to sign up to the My Dot Com Business (#MDCB) franchise, then you will need to link it to an AutoResponder and email service provider of your choice, such as AWeber, GetResponse, MailChimp or SendLane. The choice is yours but it is suggested that AWeber is prefereble.
Any new Franchisee is provided guidance on how to obtain traffic from Solo Ads, which must be bought from a database of possible suppliers of email list contacts, and step by step guidance is given on how to use this by the My Dot Com Business(#MDCB) franchise Headquarters team, and in the training videos.
What Are The Drawbacks of My Dot Com Business (#MDCB)?
My Dot Com Business (#MDCB) is essentially a Multi Level Marketing business, so if you are not prepared to apply yourself to energetically promoting your own business and sales then it may not be for you.
It is suggested that 80 -100 hours are needed every week to get their own My Dot Com Business (#MDCB) Franchise started and established. This should be looked on as an investment in the success of the business, so is not necessarily a drawback, unless you do not have that sort of time available, and cant make the required commitment of time and effort.
Is It Worth Participating in My Dot Com Business (#MDCB)?
Some of the franchise members do make very good sales, so it is clear that the system established by Paul Lynch does work and money can be made, in some cases large amounts of commission have been paid.. What it requires is for members at My Dot Com Business (#MDCB) Pro and Franschise levels to apply themselves energetically to selling the My Dot Com Business (#MDCB) products.
Is Training Provided with My Dot Com Business (#MDCB) Pro and Franchise Membership?
There is comprehensive training provided for My Dot Com Business (#MDCB) Pro and Franchise Members through a series of videos which are provided to all subscribers. Progress on training is monitored from the My Dot Com Business (#MDCB) Headquarters, so that if subscribers do not complete training, they are reminded to do so via email.
What About Technical Support With My Dot Com Business (#MDCB)?
There is full technical support available to subscribers from the My Dot Com Business (#MDCB) headquarters, via a prioritized support ticket system.
OMS has tried out the business system of My Dot Com Business (#MDCB), and it does appear to be successful at every level, depending upon the effort which Pro and Franchise Members apply to making sales. It is a business solely driven by sales and the promise of big commissions for new members, as you would expect from an MLM system.
We have updated this post because as of 29th January 2018, we have a dispute with MDCB over their promise to send traffic to our site, which we have been expecting since early January (1 month now). MDCB suddenly changed and said they had 6 months to send the traffic, which was not at all stated at the time of initial discussion.
If you are interested in this type of business make sure to get a clear statement from MDCB about this issue, before committing any money.
There is a lot of Facebook communication from the My Dot Com Business(#MDCB) Headquarters in the UK, and encouragement of members to be active and engage with new members via Facebook. There are daily Live Facebook videos and transmissions from many of the My Dot Com Business (#MDCB) team.
We have looked at many MLM type marketing schemes some of which have been reviewed by OMS. Of the available systems on the market place we think that the franchise from My Dot Com Business (#MDCB) is one of the best.
If you are interested in such an MLM type of marketing business, that you can try out the My Dot Com Business(#MDCB) by going to their site, which you can find by clicking My Dot Com Business (#MDCB).
AutoEngage is an online marketing software program produced and marketed by Anthony Morrison of Morrison Education, and its purpose is to automatically message people using Facebook Messenger. It is currently at beta/preliminary version and is being rolled out and released to a very limited number of chosen users, and it is not fully tested and marketed as yet. The software has been developed by and is currently being used by Anthony Morrison in his existing businesses, and has been demonstrated live onscreen to a webinar attended by us and shown and declared to be robust and reliable, but not fully and finally tested by Morrison Education.
AutoEngage works in the Social Media environment using Facebook Messenger is the Number 3 App used by people, and there are 1.2billion Facebook Messenger Users worldwide. 11% of the world´s population have the Facebook Messenger App, and 64% of all Facebook Users have the Facebook Messenger app.
What Does AutoEngage Do?
AutoEngage automatically responds to incoming messages on Facebook Messenger. It can also be set up to make Broadcasts of automated messages to customers, on the basis of the following criteria:
1. A set date and time.
2. A Step iteration, for example send a message 1 day after a customer subscribes, then further stepped communications, at preset time intervals.
3. Recurring Sequence of pre-determined activities
Any of the above can be set up once only to run automatically thereafter, until re-programmed.
AutoEngage can also check how many of any planned sequence of messages were actually delivered as well.
Built in to the AutoEngage software is a FACEBOOK BUTTON, which a subscriber can hit, which allows them to grant access to their email address which they used to sign up to Facebook, without them having to re-write the email address. This means that the owner or operator of AutoEngage has access to potentially all email addresses of all Facebook Messenger users on their contact list.
So AutoEngage is building two online marketing contact lists, one contact list from Facebook Messenger, and one email list (with email addresses used by customers to sign up to Facebook) as well.
What Additional Value Does AutoEngage Provide to A User?
With the above capabilities, AutoEngage can be used to make broadcasts to all contacts on the Facebook Messenger and email lists, about forthcoming events.
Using Facebook Messenger, the AutoEngage message is almost certain to be received and read by the customer, because Facebook Messenger messages are opened to a level of 95%, which is more than 4 times the likely open rate for an email communication. There is a higher level of trust with Facebook Messenger users, and the AutoEngage messages are more personal than standardized email sequences.
What this means is that AutoEngage is a game changer in the online marketing software business, because there is now no need to use Facebook or Google Advertisements, as a result of the following AutoEngage related actions:.
ACTION 1: The user only needs to make Facebook Posts (not pay for Advertisements), and customers or prospective customers can Comment on, Share, or Like these posts.
ACTION 2: AutoEngage messages people directly, and they can Like or Comment, Share or Tag any of these messages.
There is a viral effect of these last two actions, regarding Facebook Posts and the growth as a result of Likes, Shares and comments to other customers, one step removed, which generates a lot more traffic.
How Much Does AutoEngage Software Cost?
AutoEngage software has only been released by Morrison Education to limited chosen audiences on a beta/preliminary version basis, so that Anthony Morrison can work with these new users during the final phases of testing prior to full release to the marketplace.
The offer price when AutoEngage comes to the market is likely to be in the region of $1997, plus The Facebook Messenger Module for $197 per month, plus Agency Access (if required, for use on behalf of other customers) at $197 per month, plus Fan Pages at $67 each.
What About AutoEngage Training?
There is also to be an AutoEngage Software Academy course which is likely to be priced at $1997.
What About AutoEngage Technical Support and Backup?
Anthony Morrison has a team of people developing software and providing technical back up and support to customers, so we believe that the support for AutoEngage will be as good as with all other Morrison Education software products.
OMS has not tested and used this software! We have seen a live presentation of the AutoEngage software by Anthony Morrison, and have made this report and evaluation on that basis.
Anthony Morrison offered a 60 day guarantee to the limited chosen audience to which he made his initial sales offer of the beta/preliminary version that he would buy back the software from any users who did not find a dramatic increase in traffic and sales if they properly implemented use of AutoEngage software. He is obviously very confident of the capability and reliability of the AutoEngage software.
From our assessment of this AutoEngage software, from the presentation and live demonstration given on the webinar, we would recommend that it is certainly worth considering if you have need for Facebook Messenger contact with your potential customers. We suggest to evaluate along with other available similar packages on the market, to see which best suits your needs.
To run powerful online marketing software programs and systems on your computer you need to think about the hardware capability and compatibility. Everyone´s requirements are different depending on their set up and how many businesses they are running, and how much RAM and memory are needed.
For mobile operation of your business from anywhere in the world, you need to think about a Laptop computer for ease of transportation and quick operation from anywhere, even while travelling, such as on the bus or train, at the airport, or even in the aeroplane.
Check out the following computers which are available on Amazon, at incredible prices:
ClickFunnels is a popular and market leading Sales Funnel software program marketed by Russell Brunson and the ClickFunnels team based in Boise Idaho. Clickfunnels provides many standard template sales funnels as well as standard email templates and unique and powerful customer and traffic management software,in its enhanced form.
What Does ClickFunnels Do?
ClickFunnels is a modular type of Funnel Building system, which enables a user to quickly build any type of Sales Funnel from pre-prepared (pre-coded) modules, which you just push together, drag and drop style.
You do not need to be able to use html code in order to use ClickFunnels, so it is easy for any average person with no coding experience to quickly and efficiently produce fully functioning Sales Funnels.
There are numerous standard templates and files provided within ClickFunnels which enable a user to quickly adapt the standard templates to their particular requirements for Landing Pages, Sales Pages, Thankyou Pages, etc etc.
Additonally there are two modules of powerful extra functionality which are not available in the basic ($99 per month) subscription, which are called Actionetics and Backpack.
Actionetics is a smart module which is available within ClickFunnels, which allows a premium subcriber ($297 per month) to send unlimited emails and have unlimited funnels. It deals with optimizing visitor and customer traffic to your website. It differentiates customers and visitors to your website based on their online behaviour and their individual profile and resources and capabilities. It acquires information about each visitor and builds a unique profile of every customer based on their own personal attributes, such as email address (intially) then age, gender, interests, as well as their social media profiles on Facebook, Twitter, Instagram, etc and also even their income bracket.
Actionetics uses SMART ANALYTICS CODE embedded in order in the website in order to accumulate all the above information on each and every visitor to the website, and gives each customer a PERSONAL RATING which assesses how much this customer is of value to your business. This customer database and categorization allows the formulation of unique sequences of contact to each customer including bespoke emails, postcards, and also personal telephone contact with target customers at particular times. It is incredibly powerful!
Backpack is another smart module within ClickFunnels, which is available to Premium subscribers ($297 per month) which analyzes the Shopping Trolley end of the business and works based on three rules:
Taking the Order/ Adding the Product to the Shopping Trolley
Sales Processes, including Multi-step order forms
Promotion – the driving of traffic and Affiliate Program
This Backpack module is also extremely powerful!
What Does ClickFunnels Cost?
There are two different rates of payment for useage of ClickFunnels on an ongoing basis, beyond the 30 day Free Trial.
The lowest Basic Subscription rate is $99 per month for the individual or small business user, with limited functionality.
The Premium Subscription rate for ClickFunnels withfull functionality softwareincluding Actionetics and Backpack is available for $297 per month.
What is the difference between the lower and upper subscriptions, and why should I pay more?
There is a lot of difference between the lower and upper subscriptionsto Clickfunnels in terms of functionaility except that the higher level provides much more online storage of your funnels, for larger users.
You are limited to approximately 20 sales funnels with the lower subscription, whereas the higher subscription gives you unlimited storage, as well as enhanced software.
See above regarding the additional powerful modules Actionetics and Backpack, both of which are only available to Premium Subscribers, not to Basic Subscribers.
Why Is ClickFunnels Better Than Other Similar Funnel Building Software?
Competitors to ClickFunnels are Infusionsoft, and not only any other Funnel Building software packages, but also to some extent ClickFunnels covers the functionality of email management software packages such as Unbounce, LeadPages, MailChimp, AWeber, Hubspot. You really need to define your precise clickfunnels templates and SEO and customer management needs from the software, then match it with whether you need the Basic or Premium subscripion with the Actionetics and Backpack modules. there may be more than one possible software architecture to solve your problems.
Because ClickFunnels is widely used in the online marketing software industry it is possible to easily interface with other users and Sales Funnel authors. We have specific experience of adopting sales funnels which have been pre-prepared by another author and downloading them and storing them in ClickFunnels for our use.
Does ClickFunnels Provide Training?
ClickFunnels provides good training on webinars which you can join weekly, or by viewing pre-recorded training videos. We have tried out and used this training over several months and it is very comprehensive and thorough, and can improve your technical capability at funnel building.
Additionally ClickFunnels offers intensive Bootcamp training at their Boise Idaho offices, but these can be expensive at around $10,000 to receive training to become a ClickFunnels Certified user. Having said that you can receive recommendations for consultancy commissions which can quickly make back the money you have invested in the training course. There is no shortage of customers wanting to use ClickFunnels.
Does ClickFunnels Provide Good Customer Support?
ClickFunnels provides excellent online customer support and we have not had any irresolvable problems during the time we have been using the software. Response are usually provided within a few hours of raising them during normal US working hours.
OMS Recommendation Regarding ClickFunnels
We have been using ClickFunnels for more than 6 months now and are very impressed with its ease of use and capability to quickly produce any type of sales funnel from the numerous templates which are available.
The cost of ClickFunnels is $99 per month at its most basic level, then $297 per month for the full functionality version, so the cost can be economical and viable even for small businesses.
If you have a need to quickly and efficiently produce sales funnels for your comapny or your clients, we would recommend that you try the 30 day free trial of ClickFunnels.
Webfire is a proprietory Online SEO Traffic Analyzing Software program which is highly capable and tried, tested and established. It is owned and marketed by Brian Koz and Shawn Casey, who themselves are very successful online marketers and entrepreneurs having sold many millions of dollars worth of products online over many years. They personally show and demonstrate the use of the Webfire software program which they have developed and continue to improve.
What are Webfire´s Capabilities?
Webfire is a highly effective online marketing software program comprises 23 software tools which are all included within the software which has the following features:
Lead finding for any niche, daily, or whenever required
Analysis of websites and all links, including competitors
Domains – available and expired
Search Engine Optimization
Content Formulation – Article Writer
Social Media Tools
Video Creator Tool
Webfire can promote and track Unlimited Websites for which Automation handles 95% of the workload.
How Much is Webfire?
The cost of Webfire Software is $1997.
Is Training Available For Webfire?
Within the software itself, Webfire includes all necessary training modules, as well as recordings of all weekly training sessions, so the training is constantly being updated. The training can only be described as top rate.
Webfire subscription comes with regular free weekly webinar training provided by the owners Brian Koz and Shawn Casey, who personally explain the capability and the best and optimal useage of their proprietory Online Marketing Software.
At the weekly webinars, they explain features of Webfire Online Marketing Software, as well as dealing with all aspects of online businesses and online marketing.
The weekly training webinars are also used by Brian Koz and Shawn Casey to answer Questions from real life users of Webfire.
Brian Koz and Shawn Casey regularly run through real life examples of the useage of Webfire, as well as any recent improvements or upgrades to their software.
What Value Added Can You Achieve From Using Webfire?
It is possible to achieve massive added value from the use of Webfire Online Marketing Software, because it will enable the user and operator to analyze a massive amount of information about existing websites and competitors, including backlinks.
Armed with this information it is possible to offer additional services to clients as consultancy services, which can be extremely profitable, and help to offset the costs of Webfire.
Within Webfire is a Built-In Video Creator:
Webfire offers numerous tools for Social Media Marketing, including the Social Poster Fire WordPress Plugin.
What Are The Drawbacks Or Limitations of Webfire?
Having used Webfire for almost a year now, we have not found any major limitations of Webfire Onlien Marketing Software.
What About Technical Support For Webfire?
The Technical Support for Webfire Online Marketing Software is first class, and we normally receive a response within 24 hours of any support ticket being raised.
OMS Recomendation Regarding Webfire
After have used Webfire Online Marketing Software for almost a year now, we have been extremely pleased with the results obtained from this tried and tested Online marketing Software program.
OMS recommends any user to consider purchasing Webfire, which offers good value for money with the advanced technical comprehensive capability and competitive advantage which it offers.
The purpose of this post is to inform you about the available Online Marketing Software for Email Marketing, which will assist you in building and maintaining your email list (of subscribers), which is one of the major assets of your online business.
Because your email list is a vital and valuable asset of your company, the choice of which Email Marketing Software Provider to use is a key decision.
Typically these email marketing software packages are used with an Auto-Responder to gather or collect email addresses from subscribers, and to manage and send follow up emails to these subscribers informing them about your various Sales Campaigns. This principle will apply whether your business is Selling Products or Services, or Displaying Advertizements or Affiliate Links.
The purpose of such SEO Marketing Software is to introduce subscribers into your Sales Funnel, where they can be offered your Doorbuster introductory offers to tempt them to buy, and then the Upsells and Downsells which are at the Back End of the Sales Funnel, if you are in Ecommerce. The Doorbuster offers may be loss leaders, or possibly just break even. They are not usually very profitable. Upsells are offers made in the Sales Campaign which are more expensive and more profitable than the Doorbuster offers. Downsells are alternative offers made in the Sales Campaign which are less expensive than the upsells, and offer a last chance to sell something to a buyer who has already purchased the Doorbuster offer, and declined the Upsell, before they exit your site.
Tracking of subscribers can take place at various points along your Sales Funnel.
Email Marketing Software List
Examples of Email Marketing Software Programs are:
To compare the pricing between options is difficult because each one offers slightly different pricing structures.
The cost of AWeber is free for a trial period of 30 days, then $19 per month, then $32.67 for the first quarter, thereafter $49 per quarter, or $177.65 per annum, for the first year then $194 per annum.
The cost of LeadPages is $ per month – to be confirmed.
The cost of Constant Contact is $ per month – to be confirmed.
The cost of Sendlane is $ per month – to be confirmed.
The cost of Sumo is $ per month.
For unlimited emails to 25,000 subscribers per month the comparitive pricing is:
AWeber – $149
GetResponse – $145
MailChimp – $150
AWeber – Good
GetResponse – Good
MailChimp – Good
Constant Contact – Basic
AWeber – Good
GetResponse – Good
MailChimp – Good
Constant Contact – Basic
Site Technical Support
AWeber – Good
GetResponse – Good
MailChimp – Good
Constant Contact – Good, including weekend response.
Email Or SEO Marketing Software Reviews
It should be stated that the performance of each particular email software program may vary dependent upon the particular conditions of its use, so it is difficult to give precise comparisons of performance unless testing is carried out under exactly the same test conditions for each product.
We have some experience of using AWeber and have found this to be extremely satisfactory and reliable.
The deliverability rate for AWeber is acknowledged to be above 95%.
We have also used MailChimp and found this also to be reliable, and attractive because a user can start with a free subscription to the software.
The deliverability rate for MailChimp is acknowledged to be above 90% and below 95%.
Sign Up forms from MailChimp are user friendly.
The deliverability rate for GetResponse is acknowledged to be above 90% and below 95%.
GetResponse does not offer the following features:
Additional Annual Prepaid discounts for Non Profits.
Customizable Templates, Coupons, Surveys & Polls,
Articles and Posts
Guides & Videos
Seminars & Online Training
Live Technical Expert Support
The deliverability rate for Constant Contact is in the region of 97%, but it is a relative newcomer in the SEO Marketing Software field, so not as well established with users as AWeber, Mailchimp or GetResponse.
Social Media Marketing Software
An example of a Social Media Marketing software program is Trustreach, which uses Facebook Messenger and offers a highly personalized way of marketing directly to the subcriber. Open rates for Facebook Messenger are in the region of 95%, so the conversion rate is much higher than with email marketing, which has open rates much lower than that.
There are other examples of Social Media Marketing Software such as bbbbbbb
Free Internet Marketing Software
MailChimp offers FREE internet marketing software to its customers who have less than 10000 emails per month.
One the numbers of emails increases above 10000, then subscribers must upgrade to the Business Grade at a cost of $ per month.
We have given an overview of many of the available internet marketing software programs for AutoResponders and email marketing, in particular:
AWeber – Recommended
MailChimp – Recommended
Constant Contact –
Our intention is to provide a thorough technical review each of these email marketing software programs individually and to compare each of them so that we can inform you about a league table about which is the best SEO Marketing software program, in our opinion.
We will also inform you about the best free internet marketing software and what are its capabilities and limitations.
Additionally we will review and inform you about the best social media marketing software programs as well.